Hey there!

Anneli Selvefors
Photo: Catharina Fyrberg.

I’m a design researcher devoted to exploring how businesses and people can contribute to a circular and sustainable future.

During my 10+ years as a freelancer and researcher in academia I have: conducted 100+ lectures, talks and webinars on sustainability related topics; published 25+ academic papers and reports; conducted 100+ interviews, focus groups, home visits etc to gain insight into needs and challenges; organised 85+ workshops to explore needs and challenges or ideate concepts. I gained my PhD in sustainable design 2017.

Today, I work with businesses and researchers to question the status quo and accelerate the sustainable and circular shift in industry. I utilise my research expertise and design skills to empower others and support the development of new products, services, and business models. 

My specialities

CONDUCTING RESEARCH

to explore new opportunities

SUPPORTING COMPANIES

to develop sustainable solutions

DEVELOPING DESIGN TOOLS

to facilitate design processes

WRITING PUBLICATIONS

to strengthen science-based discussions

DISSEMINATING KNOWLEDGE

to empower people and designers

INFORMING FUTURE POLICIES

to create new preconditions